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Mexican Entrepreneurs Spark Border Business Boom

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Posted: Jul 4, 2012 4:51 PM

Updated: Jul 5, 2012 7:26 AM

BROWNSVILLE - City leaders say they are seeing a a business boom. From meat markets to restaurants to a brand new bakery, Brownsville City Manager Charlie Cabler says over the last year, more businesses from Mexico are moving to Brownsville and boosting the local economy.

Bob and Rachel Torres celebrated this Fourth of July with a cup of coffee at their new favorite place. "The food is good, yes, definitely," said Rachel Torres.

The newest Super Cream opened its doors 15 days ago. The business launched nearly 70 years ago in Tampico, Mexico. The owner, one of the founder's 11 children, decided to bring the bakery to the Rio Grande Valley. "We thought it was much safer to open here. That's why we're in Brownsville and not in Matamoros or Reynosa," said Jaime Govela.

Govela hopes his cuisine and long history will keep people coming back. "It's a different taste than what customers can find here. It's unique," he said.

Cabler said they've seen a variety of Mexican businesses move into Brownsville because of security concerns. Many people like Bob and Rachel Torres will no longer venture into Mexico no matter how good the food may sound.

"The only sad part is that it's a consequence of what's going on in Mexico and that's kind of sad. We love Mexico and we used to go over there a lot and it's kind of diminished," said Bob Torres.

Brownsville Economic Development works to recruit businesses like Super Cream. They're trying to spur a business boom that will last a while. Of course, it's not all good news. Cabler said the city has lost out on cross-border tourism over the last several years, because violence has kept many people in Matamoros from crossing in to the U.S.

Topics: brownsville, business boom, mexican businesses, bakery, new business, local economy

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